THE AVENGERS May Use Interactive Comic Con Displays & Events to Replace Hall H Presentation
Published: July 5, 2011 - 5:53pm
After the recent revelation that Marvel Studios would not partake in a Hall H presentation (where most major movie footage is debuted) at this year's San Diego Comic Con, fans began to wonder what their plans could be; now, we may have the answer.
Based on the ever-popular Marvel comic book series, first published in 1963, Marvel’s The Avengers brings together the mightiest super hero characters as they all assemble together on screen for the first time. Continuing the epic big-screen adventures started in Iron Man, The Incredible Hulk, Iron Man 2, Thor, and Captain America: The First Avenger, Marvel’s The Avengers is the super hero team up of a lifetime. When an unexpected enemy emerges that threatens global safety and security, Nick Fury, director of the international peacekeeping agency known as S.H.I.E.L.D., finds himself in need of a team to pull the world back from the brink of disaster.
Last year, Marvel Studios upped the ante on Comic Con Hall H presentations by formally announcing The Avengers movie with a teaser trailer and main cast members taking the stage to a standing ovation. This year's Comic Con is less than a month away, and it was recently revealed that Marvel Studios has opted out of presenting at the 6,000 plus capacity hall. According to a report by FirstShowing, the studio may be planning a marketing campaign that would not only overshadow the much talked about display from 2010, but make it much more interactive. Here are a few highlights, for the full report visit FirstShowing via the link below:
"The main focus will be S.H.I.E.L.D., similar to the badges at WonderCon, and they will have actual set pieces from the movie placed on the showfloor as part of a faux-security and recruiting station for S.H.I.E.L.D... the massive Helicarrier bridge is a very important set piece in the actual movie, and might be the centerpiece for Marvel's booth."
"Apparently there will be footage showing on screens around the showfloor. But we're not exactly sure what footage yet."
"Some of the cast, including Chris Evans (Cap), Chris Hemsworth (Thor), Robert Downey Jr. (Iron Man), Scarlett Johansson (Black Widow), Jeremy Renner (Hawkeye) and Mark Ruffalo (Hulk), might show up for signings at the booth."
Robert Downey, Jr. (Iron Man, Iron Man 2) returns as the iconic Tony Stark/Iron Man along with Chris Hemsworth (Thor) as Thor, Chris Evans (Captain America: The First Avenger) as Captain America, Jeremy Renner (The Hurt Locker) as Hawkeye, Mark Ruffalo (The Kids Are Alright) as Hulk, Scarlett Johansson (Iron Man 2) as Black Widow, Clark Gregg (Iron Man, Thor) as Agent Phil Coulson, and Samuel L. Jackson (Iron Man, Iron Man 2) as Nick Fury. The star studded cast of super heroes will be joined by Cobie Smulders (How I Met Your Mother) as Agent Maria Hill of S.H.I.E.L.D., as well as Tom Hiddleston (Wallander) and Stellan Skarsgård (Angels & Demons, Mamma Mia!) who will both reprise their respective roles as Loki and Professor Erik Selvig from the upcoming Marvel Studios’ feature Thor. The Avengers is scheduled for theatrical release in the US on May 4th, 2012.